Content & Design Marketing Officer

Content & Design Marketing Officer

• Key Responsibilities - Create content and design assets for social media, landing pages, apps, email campaigns and websites.
• - Develop engaging content for YouTube, TikTok, Facebook and Instagram in a range of formats.
• - Write scripts, storyboards and content outlines for video projects.
• - Create and manage content calendars to maintain a consistent brand presence.
• - Develop audience-focused content that supports brand awareness, customer acquisition and retention, including educational content, campaign materials and product highlights.
• - Design key visuals, banners and social media templates with a focus on user experience and engagement.
• - Use A/B testing and performance data to improve landing pages, banners and other marketing assets.
• - Follow social media and content trends, and propose new ideas and formats.
• - Prepare monthly reports on content and marketing performance.
• - Use AI tools to improve the efficiency and quality of content creation.
• ## Requirements - Bachelor’s degree in Marketing, Communications, Design or a related field.
• - At least 3 years of experience in content creation, content marketing, content strategy or a similar role.
• - Experience creating content across multiple digital channels.
• - Strong graphic design skills and proficiency in Adobe Photoshop, InDesign, Canva or similar tools.
• - Experience developing video content, including scripts and storyboards.
• - Strong writing, creative thinking and storytelling skills.
• - Good understanding of social media platforms and content distribution.
• - Ability to manage multiple projects in a fast-paced environment.
• - Mandarin Chinese and English proficiency is required to communicate with Chinese-speaking and international stakeholders.