Senior Product Designer

SENIOR PRODUCT DESIGNER

Join our rapidly growing AI startup as a Senior Product Designer and own the end-to-end product experience. This role is for an exceptional designer who can pair strategic UX thinking with hands-on execution, turning complex AI functionality into intuitive, accessible interfaces. You'll work directly with founders to define product design strategy and ship high-quality work independently.

Plotline is backed by Elevation Capital and supports customers like Dream11, Upstox, Zepto etc.

WHY THIS ROLE MATTERS

- Shape the user experience of a fast-growing AI platform - Work directly with founders to define product design strategy - Build design systems and processes that scale with our high-growth trajectory

We're seeking a rare combination of strategic design thinking, hands-on execution, and entrepreneurial drive to elevate our product design craft.

ABOUT THIS ROLE

• Key challenges you'll solve:
• - Design Velocity — Shipping high-quality product design work independently without external dependencies - Customer Experience Gaps — Identifying and solving usability issues that impact customer success and retention
• This is an opportunity to have outsized impact on the product while building expertise in AI product design at a scaling startup.

OUTCOMES EXPECTED

- Q1 Objectives: Lead a complete redesign of our product - Year 1 Objectives: Establish design systems and processes that enable faster iteration and measurably improve the user experience

RESPONSIBILITIES

PRODUCT DESIGN & UX

• - User Experience Strategy — Conduct user research and usability analysis to identify friction points and optimization opportunities - Interface Design — Design intuitive, accessible interfaces that make complex AI functionality approachable for technical and non-technical users - Design Systems — Build and maintain scalable design systems that enable consistent, efficient product development - Prototyping & Testing — Create interactive prototypes and conduct user testing to validate design decisions
• CUSTOMER COMMUNICATION DESIGN - Onboarding Experience — Design seamless onboarding flows that reduce time-to-value and improve activation rates - In-App Communication — Create clear, helpful UI copy, tooltips, empty states, and error messaging - Help & Success Materials — Design in-product guidance and documentation that enable customer growth
• REQUIREMENTS

PROFESSIONAL EXPERIENCE

- 4–6 years of product design experience with demonstrated end-to-end ownership - Proven track record designing for B2B SaaS or AI/ML products with complex user workflows - Portfolio demonstrating ownership of product design projects from strategy to execution

TECHNICAL PROFICIENCY - Design Software — Advanced skills in Figma - Prototyping — Experience with interactive prototyping tools and a basic understanding of HTML/CSS

CORE COMPETENCIES

DESIGN LEADERSHIP

• - Strategic Vision — Aligns design decisions with business objectives and user needs - Systems Thinking — Creates scalable design frameworks that grow with the product and organization - Quality Standards — Maintains exceptionally high craft while moving quickly in a startup environment
• TECHNICAL EXECUTION - Self-Sufficiency — Ships complete product design work independently without requiring external support - Tool Mastery — Leverages best-in-class design tools to maximize output and quality - Cross-Platform Thinking — Ensures design consistency across web, mobile, and desktop experiences
• USER-CENTRIC APPROACH - Research Integration — Incorporates user insights and data into design decisions - Usability Focus — Identifies and solves complex UX problems that impact customer success - Accessibility Awareness — Designs inclusive experiences that work for diverse user populations
• COMMUNICATION & COLLABORATION - Stakeholder Management — Presents design rationale effectively to founders and cross-functional partners - Cross-Functional Partnership — Works seamlessly with product and engineering teams - Customer Empathy — Understands enterprise customer needs and translates them into design solutions
• STARTUP AGILITY - Rapid Iteration — Balances design perfection with speed of execution and learning - Resource Optimization — Achieves maximum impact with lean resources and creative constraints - Growth Mindset — Continuously evolves design approach based on business needs and user feedback
• Ready to shape the future of AI product design? If you're passionate about creating exceptional user experiences that drive business impact in a fast-growing AI company, we'd love to see your portfolio.