Finance Operations Lead

• What you're actually taking on Four entities. Three currencies. $5M+ moving monthly. Ad accounts funded daily across GBP and AED. Revenue flowing from Whop into UAE structures. A payment infrastructure mid-transition. An external bookkeeping partner who needs managing to a standard.
• The finance function works. It just works with too many manual steps, too much chasing, and not enough visibility for the people running the business.
• Your job is to close that gap — clean systems, automated where possible, visible at a glance.

WHAT YOU'LL OWN

Cash flow and treasury

• Own the daily cash cycle across all entities
• Manage high-volume USD revenue from Whop into UAE accounts
• Fund GBP/AED corporate cards for Meta ad spend daily — ad accounts don't pause on your watch
• Build a live cash position view the founding team can read without asking
• Payment infrastructure
• Lead the migration from Pleo/UK setup to Qashio (UAE-native)

Evaluate Whop's virtual card platform for automated Meta spend

• Remove manual card-topping entirely — tracked, reconciled, automated
• Systems and reporting
• Audit every manual process; automate what repeats
• Build SOPs across cash, payments, refunds, reconciliation; make sure they're followed
• Manage Emifast (external bookkeeping) on accuracy and timeliness across Xero
• Deliver a weekly cash and P&L view in five bullet points, not twenty tabs
• Requirements
• Who you are

You've run finance in a real operational environment — high transaction volume, multiple currencies, entities that each have their own quirks. You use AI tools in your day-to-day (seriously, not as a buzzword). You build systems rather than spreadsheets. You flag problems before they become escalations. You don't need to be chased.

You're probably not looking aggressively. You're in a role that works fine but doesn't stretch you, or one where the complexity was real but the scope wasn't.

Requirements

• 7+ years in finance operations, treasury, or hands-on senior finance
• Multi-currency, multi-entity experience at genuine transaction volume
• Systems builder — SOPs, automations, process design
• Xero, Wise, corporate card platforms (Pleo, Qashio or similar)

Actively uses AI in finance reporting or operations

• Experience managing external bookkeeping or accounting partners
• Highly desirable
• UAE / DMCC entity experience
• Performance marketing or high ad-spend environment
• CIMA, ACCA, or CA qualified
• Benefits
• What you get
• Direct line to founders — no layers, no politics
• Real operational complexity from day one
• Fully remote, contractor agreement
• Scope that grows with what you build